My Go-To Skincare Routine (On Set & On the Go)

By LIDAV, NYC Makeup Artist

Cleanse
I always start with Hydra Dew™ Pure Gentle Foaming Cleanser. It removes makeup and impurities without stripping the skin, which is essential when I’m prepping faces for long shoot days. Skin feels clean, soft, and balanced — never tight.

Mist
Next, I keep Hydra Dew™ Pure Facial Essence Mist within arm’s reach. I mist before makeup, after powder, and throughout the day to refresh the skin and bring back that natural, healthy glow — especially under studio lights.

Treat
For treatment, I layer C-Serum Seaweed Filtrate to hydrate and revive tired skin, then gently tap Opti-Firm™ Contour Cream around the eyes and lips. These areas need extra love, and this combo helps smooth, brighten, and prep beautifully for concealer.

Moisturize
To lock everything in, I use Hydro-Complex® PFS Cream. It gives skin that dewy, plump finish makeup loves — foundation glides on seamlessly and looks fresh all day.

Mask
When I want that instant post-facial effect, I reach for the Vita Cura® Lifting Mask. It’s my secret weapon before events or shoots — skin looks lifted, radiant, and camera-ready.

Complete the Glow
I finish with the Mini Silver Ball to relax facial muscles and boost circulation — perfect for quick touch-ups between looks. Everything lives in the chic Gold Cosmetic Bag, making it the ultimate travel duo for effortless beauty wherever I go.

From city lights to seaside escapes, these seaweed-powered essentials are your shortcut to smooth, balanced, camera-ready skin - anytime, anywhere.

Gifts and Kits

The Hydra Blue® Starter Collection with Seaweed Extracts for All Skin Types - On Sale

Skincare Essentials by LIDAV